Yeranee


Yeranee


CLIENT

Yeranee
WORK TYPE

Branding
PROJECT TEAM

Hripsime Minasyan
Nuara Markaryan
Anna Margaryan
COLLABORATORS

Patriarch
CLIENT

Yeranee
WORK TYPE

Branding
PROJECT TEAM

Hripsime Minasyan
Nuara Markaryan
Anna Margaryan
COLLABORATORS

Patriarch
BRAND
Yeranee presents the best selection of local dairy products, meat
products, confectionery, groceries, and various semi-finished products. It gives customers the opportunity to pre-order, allowing them to enjoy only natural and fresh food.
CHALLENGE
Our mission was to provide a full branding package, including the naming, slogan, and much more.
RESULT
We came up with a unique name for the brand–Yeranee. For the slogan, we decided on “to me, to you, to all,” which continues the name Yeranee by forming a sentence, meaning Yeranee gives that blissful experience to everyone. To convey the idea of the products being fresh, natural, and local, our team created meadowy, mountainous, and natural illustrations. To keep the overall serene feel, the whole visual identity was created based on daytime scenes. All of this was incorporated into the creation of print materials and social media visuals.