Sunrise Stepanakert is the first multimedia art festival in Artsakh, which includes exhibitions, concerts, movie screenings, and master classes.
Our mission was to do a complete visual restyling, including creating digital and print materials for the festival.
We started the process of rebranding with the element of sun. Keeping it as the main visual component, we made it more dynamic and added more dynamic application options for it. To complete the logotype, we added the title of the festival to it with a brand new font style–fresher and more modern. As the central message of the festival is that life continues and we should be reborn through art, we updated the colors of the festival as well. The updated vivid color palette represents belonging and hope for revival. Additionally, we created print and digital visual designs, including social media, outdoor advertising posters, tickets, corporate merch, etc.